This is where my motto “Humanity Vs. Vanity” came into mind, because I wanted to develop a tool that would have a positive effect on as many humans as possible—not only in the US, but worldwide, and from the very beginning of that Aha! moment, I kept these three words in mind as I worked through a very intense development process.
Thanksgiving is my favorite holiday because it signifies family togetherness and sharing what we are thankful for. But Thanksgiving shouldn't be the only day we express our gratefulness -- it should be every day. I am forever thankful to companies like Firmenich, Orlandi, Givaudan, Mane USA and Symrise who believed in me and my product concept when I presented the Essential Awakenings Smell and Memory tool kit idea in 2016. I also thank Atria of Stamford, River House of Cos Cob, The Greens of Greenwich, and The Hebrew Home at Riverdale who embraced the innovative sensory program I developed with the goal of enriching the lives of the elderly through the sense of smell. It was through these smelling sessions that allowed me to develop the best kit I felt would benefit caregivers, families and the program directors at senior homes. I am also grateful to my husband who supported the product idea from the very beginning and encouraged me to continue when things were challenging. Finally, all of us should be thankful for the scientists who are studying the causes of Alzheimer's and the caretakers of our loved ones who suffer from the disease. So for this day and always, I hope that you will share your own sentiments for what you are thankful for and cherish your elders for what they have done and taught us. November is Alzheimer's Disease Awareness month, and so for today until the end of the month, The Scent Guru Group will be offering 20% off of all purchases. Consider a purchase that would be a gift to the entire family.